At Bonza Marketing, we believe that Product Listing Ads are the most visual form of search advertising. This underutilized form of advertising offers the perfect opportunity for Ecommerce businesses to capture visitors at their final step of the purchase cycle.
We Craft Keyword Reach Feeds
Our PLA service includes creating keyword reach and informative product feeds for Google to display in Product Listing Ads.
Segmented Campaigns for High ROI
We also engineer segmented campaigns that optimize for the best performing products to show on Google searches. Visitor data and understanding of your business is then combined to optimize for the highest return Product Listing Ad campaigns.
Why Choose us to manage your Product Listing Ads?
- We create keyword and information reach feeds for Google so your PLAs appear for relevant searches
- We study your products and engineer PLA campaigns that bring in the highest conversion rate for ad spend
- We optimize each campaign by using analytic data to track direct and direct purchases
- You are not tied down to long term contracts